This model implements two types of network diffusion from an initial group of activated nodes. In complex contagion, a node is activated if the proportion of neighbour nodes that are already activated exceeds a given threshold. This is intended to represented the spread of health behaviours. In simple contagion, an activated node has a given probability of activating its inactive neighbours and re-tests each time step until all of the neighbours are activated. This is intended to represent information spread.

A range of networks are included with the model from secondary school friendship networks. The proportion of nodes initially activated and the method of selecting those nodes are controlled by the user.

The purpose of the simulation is to evaluate alternative interventions by a value chain development program, aiming to improve rural livelihood and food and nutrition security. In northern Ghana, where distrust between the partners can be a problem in the functioning of value chains, the program supports the incorporation of smallholder farmers in soy clusters or agriculture APEX organization (farmers’ co-operatives) with a fair business environment. The goal is to to include the smallholder farmers in a strong value chain and reduce distrust.